Pew study

Tablets Top eReaders As Device Of Choice

About one out of four Americans owns a tablet computer, up from about one in 10 last year, pushing the device's popularity past that of e-readers, according to a new survey from the Pew Internet & American Life Project.
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NetNewsCheck,

Some 25% of Americans own a tablet computer, up from 10% in December 2011, according to a new survey from the Pew Internet & American Life Project.

The percent of Americans who own an e-reader hit 19% in November, also up from 10% last year. That brings the amount of Americans who own either device up to 33%, up from 18% last year, according to Pew.

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The surge in tablet and e-reader ownership goes hand-in-hand with a rise in e-book readership. The percent of all e-book readers was up 9 points to 30% in November, compared with 21% last December. The sharpest increase was in women, up 11 points to 31%.

Read the full report here.

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