Mobile

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Special Reports

  • Daily Deals: Local media companies are turning to white-label platform providers so that they can build their own brand in the marketplace and potentially make more money.
  • State of the Industry 2010: Everybody wants Local Online Advertising these days, but the leading analysts don't see eye to eye on how big the market is.
  • Local Mobile Ads 2010: Traditional media of all stripes call mobile a "must" for their future, and are trying a wide range of strategies to move there
  • Marketplaces 2010: Finding strategies for local mobile, search and deals.

Industry Calendar

February 2012
Mo
We
27-29
SNPA, Inland Press Association, Local Media Association, and Texas Press Association.
Key Executives Mega-Conference
San Antonio, TX
March 2012
Tu
Th
13-15
American Cable Association
ACA’s 19th Annual Summit
Washington, D.C., DC
April 2012
Fr
13
National Association of Broadcasters
NABShow
Las Vegas, NV

Net Essentials

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Commentary
Could Pinterest Follow Yelp On Local Path?
Street Fight, Feb 3, 2012, 3:09 PM EST
Alex Salkever: "I am fairly certain, however, that a class of local [Pinterest users] will begin to emerge who have followers and who specialize either in a city or a part of a city and, most likely, down to a specific specialty. And this will happen because pinterest is an extension of blogging and tweeting, really." Link | Add comment
Mobile Designers Not Pushing Back Against HTML5
ReadWriteWeb, Feb 3, 2012, 3:04 PM EST
WSJ App Aggregates News, News Judgement
Nieman Journalism Lab, Feb 3, 2012, 7:20 AM EST
Topheadlin.es, an experimental new app from The Wall Street Journal, scans a list of 10 news sources every three minutes and delivers the one top headline from each. Link | Add comment
ConnecTV Rolls Out Social TV Service
Lost Remote, Feb 2, 2012, 4:35 PM EST
ConnecTV, a social TV partnership of more than 200 local TV stations, today launched online and for the iPad, providing synchronized content and conversations around what is on TV. Link | Add comment
SecondScreen Syncs TV Ads, Mobile Apps
AppMarket.tv, Feb 2, 2012, 4:16 PM EST
Subway Sponsors Mobile Game For Bowl Viewers
Mobile Marketer, Feb 2, 2012, 4:02 PM EST
Facebook Now Has Over 425M Active Mobile Users
BIA/Kelsey, Feb 2, 2012, 3:25 PM EST
Trover Adds Curation, Revamps Newsfeed
Street Fight, Feb 2, 2012, 3:10 PM EST
Location-based photo sharing app Trover has rolled out an update that adds a lists feature, tagging functionality and a revamped news feed that includes user curation. Link | Add comment
Google Mobile Search Ads Doubled In 2011
TechCrunch, Feb 2, 2012, 12:40 PM EST
In December 2011, mobile search ad request volume for the Internet giant was more than twice as high as it was in December 2010, according to Surojit Chatterjee, Google’s lead product manager for mobile search ads. Link | Add comment
Study: Local Online Ad Outlook Strong
Street Fight, Feb 2, 2012, 12:40 PM EST
Marketers are becoming bullish about their current and future investment in local advertising, particularly in local online media, according to a study released earlier this week by GMSLocal. Link | Add comment
Apple No. 3 Among All Mobile Players
PaidContent, Feb 2, 2012, 12:14 PM EST
Samsung Goes Apple Route With Galaxy S III Launch
PaidContent, Feb 2, 2012, 8:45 AM EST
Digital DMAs
Digital Splits Spur Creativity In San Antonio
NetNewsCheck, Feb 1, 2012, 5:04 PM EST
Break-ups in the Web partnerships of some of the Alamo City's traditional media players have produced three of San Antonio’s top digital outlets. The splits have also sparked some creative social and mobile efforts around San Antonio's music scene and beloved Spurs basketball team. Full Story | Add comment
Super Bowl Advertisers Eye Second Screens
Associated Press, Feb 1, 2012, 11:09 AM EST
Advertisers during this weekend's Super Bowl XLVI will target smartphone and tablet owners who use the devices to post on social networks and do other tasks while watching the game. Full Story | Add comment
Vintage Radio App Opens Up Theater Of The Mind
Radio-Info, Jan 31, 2012, 8:41 AM EST
Charities Use LBS To Promote Awareness
Street Fight, Jan 31, 2012, 8:29 AM EST
Charitable organizations have begun introducing location-based services related to their cause, promoting awareness while providing useful information on their causes — and potentially setting the stage for increased giving. Link | Add comment
Yahoo Dumps 10 Mobile Apps
PaidContent, Jan 31, 2012, 8:00 AM EST
Yahoo announced last week that it would stop developing and supporting 10 apps that it offers across various mobile platforms, including Yahoo! Deals and  Yahoo! News. Link | Add comment
Pew study
50% Used Cellphones For Holiday Shopping
All Things Digital, Jan 30, 2012, 3:47 PM EST
Facebook To Launch SportStars 'Betting' App
MediaPost, Jan 30, 2012, 8:20 AM EST
Shazam To Power Up To Third Of Super Bowl Ads
Lost Remote, Jan 30, 2012, 8:19 AM EST
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Today's Top Stories

Classifieds

The Market

Symbol Last Change (%)
Nasdaq 2905.66 +45.98 (+1.61%)
NYSE 8060.43 +115.00 (+1.45%)
S&P 500 1344.90 +19.36 (+1.46%)
Updated 02/04 9:31p ET Quotes delayed at least 20 mins.
Source: Financial Content
Opinions
Features
Ideas
  • For Future Of News, Killer App Is Credibility

    Robert Hernandez, an assistant professor of professional practice in journalism at USC Annenberg: "With technology empowering everyone with the ability to create and to distribute, I predict — and wish — that in 2012 the new dominating factor will be Credibility. Actually, earned Credibility."

  • Layoffs, Cutbacks Lead To News Deserts

    Tom Stites: "Desertification is on the march, claiming more and more communities as newspapers continue to wither and few Web efforts manage to replace more than a fraction of the original reporting that newspapers have abandoned."

  • Moneyball: Fixing Newspaper Web Sales

    Mel Taylor: "Today's Newspaper industry is like that once great, but now struggling baseball team playing on a new, hyper-competitive field called the Internet. The veteran print team is stuck in a rut using the same, tired strategy that did serve them well for years, but no longer. Today, they get trounced by those with more money and muscle."

  • You Should Only Work This Hard If You Own The Business

    Howard Owens, digital media pioneer and author of HowardOwens.com, writes on Patch editors: "But here’s the thing about the work load for Patch editors: They’re not owners. They are expected to do all of the things they would have to do if they owned their own web sites, but merely in service of building wealth for AOL shareholders. Sure, work hard and keep your job is a nice benefit, and as a former corporate employee I think employees have an ethical obligation to help build shareholder value. That’s what they’re paid to do. ... However, if what we’re hearing is true about the Patch workload, I can only ask: Why are you doing it?"

  • The Metric For Missed Expectations

    Matthew Shanahan: "Here’s the problem: [Click-through rates don't] take into account audience engagement, not to mention the fact that other advertisers are competing for the click-through on the same page."

  • Debate Over Naming Commenters Rages On

    Eric Pfanner on real-name commenting policies: "The complications are enormous. Even self-contained Internet services like Facebook have had difficulty enforcing 'real name' systems. To achieve this on the borderless Internet would be impossible."

  • Communities Lose Out When Papers Close

    Author Ken Doctor on MediaNews Group's decision to consolidate its Bay Area newspapers: "It isn’t simply the sad loss of middle-class journalism jobs, as lamentable as that is, just as so many other good jobs that have disappeared in recent years. It’s a community loss, and points to the wider impact of news cuts on the society in which we live. That’s often forgotten as we focus too narrow on industry loss."

  • Why AOL Should Double Down On Patch

    Maxwell Wessel, member of Harvard Business School think tank Forum for Growth, on AOL's Patch: "Patch is AOL's last, best chance to build a growth engine. Investors shouldn't be calling for AOL to back off the business. They should be calling for AOL to double down ... by increasing commitment."

  • News Orgs Should Use Innovation As A Tool

    Frédéric Filloux: "News organizations ... should view innovation as their main weapon against direct competitors and emerging players such as tech startups."

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