The newsonomics of pressing innovation

Print Innovations Help Papers Support Digital

Nieman Journalism Lab,

Ken Doctor: "In the all-access digital circulation/paywall era, print subscriptions now support the digital business, in an odd way. It will become increasingly difficult to separate circulation revenue into print and digital buckets for many companies, as one price buys the access. Even in Columbus — which upcharges its print subscribers $2 a month for digital access — the paying reader’s satisfaction is largely based on the print product."

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