Facebook Deals

Exclusives

RSS

Special Reports

  • Apps: The app genie is out of the bottle. Local news organizations have moved past the stage of merely having an app and are moving on to the tricky challenge of monetizing those apps, and to do that, they will have to build on the momentum of local mobile search, unlock the power of geolocation and push for better app metrics.
  • Daily Deals: Local media companies are turning to white-label platform providers so that they can build their own brand in the marketplace and potentially make more money.

Industry Calendar

May 2012
Mo
28
Memorial Day
Holiday
June 2012
Th
Sa
7-9
Association of Alternative Newsmedia
AAN's 35th Annual Convention
Detroit, MI
We
27
BIA/Kelsey
Mobile Local Media San Francisco
San Francisco, CA
July 2012
We
4
Independence Day
Holiday
Fr
Su
27-12
Summer Olympics
Holiday

Net Essentials

Commentary
Why Facebook Killed Deals
Street Fight, Aug 30, 2011, 8:23 AM EDT
Doug Stephens: "Facebook might have simply found the deal space overcrowded. Between Groupon, LivingSocial, Yelp, and what seems like a daily stream of new entrants, there’s very little novelty left in the daily deal phenomenon." Link | Add comment
Facebook Dumps Deals After Four Months
Reuters, Aug 29, 2011, 7:43 AM EDT
Facebook is getting out of the daily deals business after four months of testing, a move that may ease some competitive pressure on industry leaders Groupon and LivingSocial. Link | Add comment
Facebook Deals Expands to 3 More Cities
Mashable, Jun 29, 2011, 4:00 PM EDT
Facebook Deals is expanding its pilot program to three more cities -- Charlotte, St. Louis and Minneapolis. Link | Add comment
Facebook: We Don't Compete With Groupon
Fast Company, May 6, 2011, 9:10 AM EDT
Facebook Director of Local Emily White denies that its new Deals service is invading Groupon's turf, saying the social network is not interested in deals for deals' sake, but in deals that enable people to do things together. Link | Add comment
Commentary
Facebook Deals Won't Kill Groupon, LivSoc
Yipit, Apr 27, 2011, 4:01 PM EDT
Yipit co-founder and CEO Vinicius Vacanti: "To sell a user a deal, you need to have both business authority (is this a good business?) and deal authority (is this a good deal?). Business authority is easy to get by citing third-party reviews like Yelp. But, deal authority is harder. Groupon has it because consumers understand that they are being grouped together. Why should they trust a Facebook deal?" Link | Add comment
Facebook Deals Launches In Five Markets
Agence France-Presse, Apr 26, 2011, 1:29 PM EDT
On the heels of last week's rollout of Google Offers, Facebook is launching its own daily deals service in five cities: San Francisco, San Diego, Dallas, Austin and Atlanta. Link | Add comment
Facebook Eyes Social Daily Deals
Internet Retailer, Apr 18, 2011, 2:14 PM EDT
Facebook Deals -- which will launch within the next few weeks in Atlanta, Dallas, San Diego, San Francisco and Austin, Texas -- will use the power of the social Web to distinguish its service from competitors such as Groupon and LivingSocial. Link | Add comment
Facebook Deals Helps NBA Team Connect
Mashable, Feb 14, 2011, 3:54 PM EST
The NBA's Golden State Warriors, one of the launch partners for the Facebook Deals service, has offered 23 check-in deals, amassing nearly 17,000 total check-ins, about 740 check-ins per game. Link | Add comment
The Location-Based Battle
Facebook Has The Upper Hand Over Google
Business Insider, Nov 5, 2010, 4:08 PM EDT
Robert Scoble: "In the past, to find a business, we’d go to Google and type something like 'Palo Alto Sushi.' We’re heading toward a world where you’ll use location-based services to do the same thing. That is a HUGE disruptive threat to Google." Link | Add comment
Commentary: Location-Based Deals
Check-Ins Cool, But Success Is With Coupons
Business Insider, Nov 5, 2010, 3:33 PM EDT
8coupons.com's Matthew Moskowitz: "Facebook and Foursquare know that 80% of Americans used coupons in 2009 and saved over $40 billion while doing so. Check-ins might be 'cool,' but what makes them mass marketable are the money saving coupons." Link | Add comment
Daily Deals
Gap's Facebook Deals Promo A Big Success
Fast Company, Nov 5, 2010, 3:11 PM EDT
Lines at Gap locations in New York City stretched out the door as customers were eager to check in from the stores for a chance to claim a free pair of jeans. Link | Add comment
Commentary
Deals Make Location-Based Services Alluring
ZDNet, Nov 4, 2010, 3:25 PM EDT
Sam Diaz: "[Facebook's] Deals Platform offers just enough of an incentive for a guy like me -- I prefer 'frugal' over 'cheap,' thank you very much -- to start playing with location-based services." Link | Add comment
location-based deals
Retailers, Restaurants Join Facebook Deals
NetNewsCheck, Nov 3, 2010, 3:18 PM EDT
Retail giants Macy's and American Eagle Outfitters and restaurant chain Chipotle Mexican Grill will begin offering special discounts to customers who check in from store locations using the new Facebook Deals service. Full Story | Add comment
Facebook Rolls Out New Deals Service
USA Today, Nov 3, 2010, 3:01 PM EDT
Facebook today added a deals service to its fledgling Facebook Places. The new feature will allow retailers to offer discounts to users who check in from near their physical stores. Link | Add comment

Today's Top Stories

Classifieds

The Market

Symbol Last Change (%)
Nasdaq 2831.70 -18.42 (-0.65%)
NYSE 7492.98 -47.92 (-0.64%)
S&P 500 1315.23 -3.63 (-0.28%)
Updated 05/24 2:11 ET Quotes delayed at least 20 mins.
Source: Financial Content
Opinions
Features
Ideas
  • Mobile And The Media's Imploding Biz Model

    Michael Wolff: "If the news business on the Web is depressing, contributing to the existential angst that has gripped every established news organization, mobile turns the story apocalyptic: there is no foreseeable basis on which the news establishment can support itself. There is no way even a stripped-down, aggregation-based, unpaid citizen-journalist staffed newsroom can support itself in a mobile world."

  • WashPo Ombud's Paywall Analysis Is Faulty

    Ryan Chittum: "You can't compare nine months of circulation-revenue changes to 12 months of ad-revenue changes and then say the former 'didn't even cover the decline in the latter.' That's like giving somebody a 100 meter headstart in the 400 meters and then talking about how the laggard couldn't even compete, even though they ran faster than the rest of the field."

  • The 'Sharing' Mirage

    Frédéric Filloux on the benefits and pitfalls of teaming up with content distributors: "Media should be very careful with their level of reliance on other content distributors such as Facebook, Google, Apple or Amazon. This can be summed up to a simple question: can we trust them?The short answer is no."

  • Paywalls Open Doors For Local News Sites

    Howard Owens: "As a matter of business reality, when an incumbent business moves deeper into sustaining innovation it opens up opportunities for disruptors. In every market where a newspaper puts up a paywall, an opportunity is created for an entrepreneur to start a local online news business."

  • For Future Of News, Killer App Is Credibility

    Robert Hernandez, an assistant professor of professional practice in journalism at USC Annenberg: "With technology empowering everyone with the ability to create and to distribute, I predict — and wish — that in 2012 the new dominating factor will be Credibility. Actually, earned Credibility."

  • Layoffs, Cutbacks Lead To News Deserts

    Tom Stites: "Desertification is on the march, claiming more and more communities as newspapers continue to wither and few Web efforts manage to replace more than a fraction of the original reporting that newspapers have abandoned."

  • Moneyball: Fixing Newspaper Web Sales

    Mel Taylor: "Today's Newspaper industry is like that once great, but now struggling baseball team playing on a new, hyper-competitive field called the Internet. The veteran print team is stuck in a rut using the same, tired strategy that did serve them well for years, but no longer. Today, they get trounced by those with more money and muscle."

  • The Metric For Missed Expectations

    Matthew Shanahan: "Here’s the problem: [Click-through rates don't] take into account audience engagement, not to mention the fact that other advertisers are competing for the click-through on the same page."

  • View More Opinion & Commentary

     

This advertisement will close automatically in  second(s). You will see this ad no more than once a day. Skip ad