ONA 2010

Exclusives

RSS

Special Reports

  • Apps: The app genie is out of the bottle. Local news organizations have moved past the stage of merely having an app and are moving on to the tricky challenge of monetizing those apps, and to do that, they will have to build on the momentum of local mobile search, unlock the power of geolocation and push for better app metrics.
  • Daily Deals: Local media companies are turning to white-label platform providers so that they can build their own brand in the marketplace and potentially make more money.

Industry Calendar

May 2012
Mo
28
Memorial Day
Holiday
June 2012
Th
Sa
7-9
Association of Alternative Newsmedia
AAN's 35th Annual Convention
Detroit, MI
We
27
BIA/Kelsey
Mobile Local Media San Francisco
San Francisco, CA
July 2012
We
4
Independence Day
Holiday
Fr
Su
27-12
Summer Olympics
Holiday

Net Essentials

How-To
5 Ways To Get Good User-Generated Content
Poynter Online, Nov 12, 2010, 9:58 AM EST
News organizations' experiments with user-generated content have shown them that users are capable of creating quality content. The task now is how to motivate people to submit the kind of content they're seeking. A panel at last month's Online News Association conference outlined five ways to get good contributed content, including avoiding the term "user-generated content," finding the right prompt, and rewarding contributors. Link | Add comment
ONA 2010
What's Next In Online Journalism
Journalism.co.uk, Nov 3, 2010, 7:58 AM EDT
Online News Association executive director Jane McDonell weighs in on journalism's future. Link | Add comment
ONA 2010
Recapping ONA Conference Through Twitter
Nieman Journalism Lab, Nov 3, 2010, 6:49 AM EDT
Nieman Journalism Lab reviews the highlights of last weekend's Online News Association Conference in Washington, D.C., through tweets from the sessions. Link | Add comment
ONA 2010
5 Top Ideas From ONA's 2010 Conference
Poynter Online, Nov 1, 2010, 7:03 AM EDT
Poynter Online's Mallary Jean Tenore: "Attendees seemed optimistic about journalism's future and embraced the notion that it's an exciting time to experiment and innovate as an online journalist. Speakers, meanwhile, encouraged audience members to put their ideas into practice rather than merely talk about them." Link | Add comment
ONA 2010
10 Tech Trends: 2011 Will Be 'Year Of The iPad'
Poynter Online, Nov 1, 2010, 6:51 AM EDT
ONA 2010
Session: Economic Sustainability Is Important
LostRemote, Nov 1, 2010, 6:15 AM EDT
Journalist Michelle McLellan warned journalists that most startups are too focused on content and not focused enough on economic sustainability during the "Turning Bits Into Bucks" session at the Online News Association's conference. Link | Add comment
ONA 2010
CPI HTML5 Product Creates App-Like Feel
Nieman Journalism Lab, Nov 1, 2010, 6:14 AM EDT
The Center for Public Integrity has created an HTML5 product that gives its users an app-like experice in a Web browser and cuts out the expense of app development, the news organization announced at the Online News Association Conference in Washington, D.C. Link | Add comment
ONA 2010
ONA Hands Out Online Journalism Awards
NetNewsCheck, Nov 1, 2010, 6:15 AM EDT
MSNBC.com, CNN.com and NPR were among the winners Saturday night as the Online News Association handed out its 2010 Online Journalism Awards. Full Story | Add comment
ONA 2010
Real-Life Social Media Tips For Journalists
Lost Remote, Oct 29, 2010, 6:29 PM EDT
ONA 2010
Notable Moments From ONA's Opening Day
PBS MediaShift, Oct 29, 2010, 6:49 PM EDT
Online News Association executive director Jane McDonnell opened the ONA's 2010 conference with: "Welcome to the conference where journalism supposedly doesn't know it's supposed to be dead." MediaShift ran down some of the highlights of the day's events. Link | Add comment
ONA 2010
AOL's Armstrong: Patch Isn't Evil
Lost Remote, Oct 29, 2010, 6:49 PM EDT
During the keynote session at the Online News Association's annual conference in Washington, D.C., USC's Robert Hernandez asked AOL's Tim Armstrong if community news site Patch was evil. Armstrong's answer: "I don’t run into too many consumers in the Patch borroughs who think what we’re doing is evil." Link | Add comment

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Opinions
Features
Ideas
  • Mobile And The Media's Imploding Biz Model

    Michael Wolff: "If the news business on the Web is depressing, contributing to the existential angst that has gripped every established news organization, mobile turns the story apocalyptic: there is no foreseeable basis on which the news establishment can support itself. There is no way even a stripped-down, aggregation-based, unpaid citizen-journalist staffed newsroom can support itself in a mobile world."

  • WashPo Ombud's Paywall Analysis Is Faulty

    Ryan Chittum: "You can't compare nine months of circulation-revenue changes to 12 months of ad-revenue changes and then say the former 'didn't even cover the decline in the latter.' That's like giving somebody a 100 meter headstart in the 400 meters and then talking about how the laggard couldn't even compete, even though they ran faster than the rest of the field."

  • The 'Sharing' Mirage

    Frédéric Filloux on the benefits and pitfalls of teaming up with content distributors: "Media should be very careful with their level of reliance on other content distributors such as Facebook, Google, Apple or Amazon. This can be summed up to a simple question: can we trust them?The short answer is no."

  • Paywalls Open Doors For Local News Sites

    Howard Owens: "As a matter of business reality, when an incumbent business moves deeper into sustaining innovation it opens up opportunities for disruptors. In every market where a newspaper puts up a paywall, an opportunity is created for an entrepreneur to start a local online news business."

  • For Future Of News, Killer App Is Credibility

    Robert Hernandez, an assistant professor of professional practice in journalism at USC Annenberg: "With technology empowering everyone with the ability to create and to distribute, I predict — and wish — that in 2012 the new dominating factor will be Credibility. Actually, earned Credibility."

  • Layoffs, Cutbacks Lead To News Deserts

    Tom Stites: "Desertification is on the march, claiming more and more communities as newspapers continue to wither and few Web efforts manage to replace more than a fraction of the original reporting that newspapers have abandoned."

  • Moneyball: Fixing Newspaper Web Sales

    Mel Taylor: "Today's Newspaper industry is like that once great, but now struggling baseball team playing on a new, hyper-competitive field called the Internet. The veteran print team is stuck in a rut using the same, tired strategy that did serve them well for years, but no longer. Today, they get trounced by those with more money and muscle."

  • The Metric For Missed Expectations

    Matthew Shanahan: "Here’s the problem: [Click-through rates don't] take into account audience engagement, not to mention the fact that other advertisers are competing for the click-through on the same page."

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