Personalization

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Special Reports

  • Apps: The app genie is out of the bottle. Local news organizations have moved past the stage of merely having an app and are moving on to the tricky challenge of monetizing those apps, and to do that, they will have to build on the momentum of local mobile search, unlock the power of geolocation and push for better app metrics.
  • Daily Deals: Local media companies are turning to white-label platform providers so that they can build their own brand in the marketplace and potentially make more money.

Industry Calendar

5月 2012
19-21
City and Regional Magazine Assoc.
CRMA 2012 Annual Conference
Las Vegas, NV
28
Memorial Day
Holiday
6月 2012
7-9
Association of Alternative Newsmedia
AAN's 35th Annual Convention
Detroit, MI
27
BIA/Kelsey
Mobile Local Media San Francisco
San Francisco, CA
7月 2012
4
Independence Day
Holiday

Net Essentials

Weather.com Adds Personalization, Social
TechCrunch, May 3, 2012, 3:14 PM EDT
To celebrate the network's 30th anniversary, The Weather Channel has added personalization and social integration to its Weather.com home page. Link | Add comment
Zite Explores How Many People Share Tablets
PaidContent, Oct 24, 2011, 8:26 AM EDT
Zite, one of several companies building news-reader products for tablets, launched a new feature Friday in response to an internal study that suggests people are sharing tablets within a household. Link | Add comment
Zite Personalizes News Content On The iPad
Scobleizer, Sep 22, 2011, 7:42 AM EDT
Zite CEO Mark Johnson: "One thing that people don’t know about Zite is that we’re almost six years old as a company, so we’ve been developing technology for all this time … so it turns out there’s a lot of great technology under the hood that allows us to figure out exactly the kinds of things you like to read and give you more of it." Link | Add comment
Letter From Zite CEO Mark Johnson
Zite, Aug 31, 2011, 7:17 AM EDT
CNN Buying News Reader Zite For $25M
Techvibes, Aug 23, 2011, 7:42 AM EDT
Personalized news reader Zite is in the process of being acquired by CNN for $20-25 million. Link | Add comment
Zite CEO Wants To Change Pubs’ Impressions
PaidContent, Apr 27, 2011, 3:53 PM EDT
Mark Johnson, the new CEO of iPad news-reading app Zite, says his company wants to find a way to work with news publishers rather than be their competition. Link | Add comment
Zite Wants To Play Nice With Publishers
The New York Times, Apr 26, 2011, 7:49 AM EDT
News aggregator Zite Monday released a new version of its app intended to quell the criticism from publishers. Zite also named Mark Johnson, a longtime adviser to the company, as its new CEO. Link | Add comment
Personal Mag Apps Help Readers Handle Web
Time , Apr 15, 2011, 2:43 PM EDT
Personalized-magazine applications use cues such as recommendations from friends and reading habitsto pull in articles that will capture a reader's interest and declutter it, presenting text and pictures in a streamlined manner more reminiscent of a print publication than a Web site. Link | Add comment
Executive Q&A With Vic Savelli
TheDailyYou: Radio's Personalized Portal
NetNewsCheck.com, Oct 21, 2010, 8:26 AM EDT
Most radio stations have not approached the Internet aggressively, but don't tell that to Archstream Media. The company has launched personalized portals under TheDailyYou.com brand in two radio markets. NetNewsCheck spoke with Archstream's Vic Savelli about the sites. Full Story | Comments (1)
Google Personalizes Logo For Your Birthday
Google System Blog, Oct 18, 2010, 8:20 AM EDT
Facebook: In 5 Years, All Media Personalized
PaidContent, Sep 30, 2010, 7:03 AM EDT
In the next three- to five years, a website that isn’t tailored to a specific user’s interest will be an anachronism, Facebook COO Sheryl Sandberg said. Link | Add comment
NY Times Preps News.me Personalized News
New York Times, Sep 10, 2010, 8:13 AM EDT
The News.me product has been in the works with technology incubator Betaworks for the last six months and is expected to be  out sometime later this year. It will initially debut as an iPad application, although a Web version may be introduced at some point. Link | Add comment
How Publishers Are Making News Personal
eMedia Vitals, Sep 2, 2010, 2:29 PM EDT
News organizations such as The Los Angeles Times continue to experiment with personalization, using customization as both a content and advertising initiative. The Times worked with VisualDNA to create a virtual quiz called Newsmatch, which helps readers create a personalized homepage based on their interests and preferences. Link | Add comment
Let 1,000 Personalized Newspapers Bloom
GigaOM, Aug 30, 2010, 6:55 AM EDT
Paper.li pulls in your Twitter stream and extracts any links that have been shared and then displays those links in a newspaper-style format.
 Link | Add comment
Commentary
Shifting To Personalized Social News Streams
Mashable, Aug 11, 2010, 7:30 AM EDT
Readers who still actively seek out the news want, and almost expect, it to be personalized and customized to their tastes and interests. News organizations, social networks and technology companies are all attempting to respond with sites and tools that address this changing shift toward a personalized social news stream. Link | Add comment
Commentary
Personalized Retargeting Is Overkill
AdExchanger.com, Aug 5, 2010, 3:32 PM EDT
Flipboard: A Personal Mag From Social News
TG Daily, Jul 21, 2010, 11:57 AM EDT
A new iPad application described as a 'social magazine' aims to present Twitter and Facebook news feeds in a standard magazine format.
Link | Add comment
Apollo's Aim: Personalized 'Paper Of Future'
TechCrunch, Jul 16, 2010, 8:44 AM EDT
Apollo for iPad is similar to Pandora in that it uses an algorithm (using factors such as time spent on articles, sources favorited, articles liked/not-liked as well as social elements like Twitter and Facebook mentions and similar peoples’ tastes etc.) to help users discover the best content for them in a variety of categories. Link | Add comment
WashPost Buys Personal News Aggregator
VentureBeat, Jul 15, 2010, 7:14 AM EDT
The Washington Post Company has acquired iCurrent, an online tool that allows users to collect news automatically according to their interest. The purchase price was not disclosed, but  was likely north of $5 million. Link | Add comment
Click for screenshot
Google News Redesigns: Local & Personal
TechCrunch, Jun 30, 2010, 5:27 PM EDT
After months of testing, Google News is unveiling “the biggest redesign since the beta launch in 2002,” says director of product management Ben Ling. The main new elements of the page include new navigation by trending topics in the left pane, a personalized news stream in the middle pane, and localized news and weather in the right-hand pane.
Link | Add comment
Consumers Like Personalized Email For Ads
DMNews, Jun 8, 2010, 11:05 AM EDT
Senators Seek Opt-In For Facebook Personalization
All Facebook, Apr 28, 2010, 8:58 AM EDT
Senator Charles Schumer of New York and a number of other Democratic Senators announced that they would like Facebook to make their new “Instant Personalization” service “Opt-In” rather than “Opt-Out” by default. Link | Add comment
f8 Conference
Facebook Open Graph Personalizes The Web
Mashable, Apr 21, 2010, 4:34 PM EDT
Facebook has created a platform that allows sites and apps to share information about users in order to tailor offers, features and services to  each one’s interests and tastes — even if that individual has never visited the site before. Link | Add comment
In UK, Personal Webpages For Gov't Services
PSFK.com, Mar 29, 2010, 11:21 AM EDT
Google News Looks To Personalization
Washington Post, Mar 23, 2010, 10:28 AM EDT
Krishna Bharat, the creator of Google News, talked about two other areas Google News will be focusing attention going forward: personalization and wisdom of crowds. Link | Add comment
Google Personalizes Search With Star System
TechCrunch, Mar 4, 2010, 9:03 AM EST
Logged-in users can "save" favorite results for later sessions by starring them, which moves them to the top of the page. Link | Add comment
Our Take

Google's search stars are useful and work across products - locations that we saved for directions in Google Maps several weeks ago show up today when we do a related web search. Seems like easy ways to save favorite content would be a great feature for any site - local news, local movies, local comments or classified.

Personal TV: In the Future, Ads Will Skip You
Salon, Feb 16, 2010, 8:12 AM EST
2009 put the "i" in web personalization
ReadWriteWeb, Dec 29, 2009, 9:04 AM EST
Open data and recommendation engines moved the web forward toward more widespread relevance. Link | Add comment
Google quietly adds search personalization
Seed Magazine, Dec 18, 2009, 8:56 AM EST

Today's Top Stories

Classifieds

The Market

Symbol Last Change (%)
Nasdaq 2874.04 -19.72 (-0.68%)
NYSE 7592.82 -42.99 (-0.56%)
S&P 500 1324.80 -5.86 (-0.44%)
Updated 05/17 8:38 ET Quotes delayed at least 20 mins.
Source: Financial Content
Opinions
Features
Ideas
  • Mobile And The Media's Imploding Biz Model

    Michael Wolff: "If the news business on the Web is depressing, contributing to the existential angst that has gripped every established news organization, mobile turns the story apocalyptic: there is no foreseeable basis on which the news establishment can support itself. There is no way even a stripped-down, aggregation-based, unpaid citizen-journalist staffed newsroom can support itself in a mobile world."

  • WashPo Ombud's Paywall Analysis Is Faulty

    Ryan Chittum: "You can't compare nine months of circulation-revenue changes to 12 months of ad-revenue changes and then say the former 'didn't even cover the decline in the latter.' That's like giving somebody a 100 meter headstart in the 400 meters and then talking about how the laggard couldn't even compete, even though they ran faster than the rest of the field."

  • The 'Sharing' Mirage

    Frédéric Filloux on the benefits and pitfalls of teaming up with content distributors: "Media should be very careful with their level of reliance on other content distributors such as Facebook, Google, Apple or Amazon. This can be summed up to a simple question: can we trust them?The short answer is no."

  • Paywalls Open Doors For Local News Sites

    Howard Owens: "As a matter of business reality, when an incumbent business moves deeper into sustaining innovation it opens up opportunities for disruptors. In every market where a newspaper puts up a paywall, an opportunity is created for an entrepreneur to start a local online news business."

  • For Future Of News, Killer App Is Credibility

    Robert Hernandez, an assistant professor of professional practice in journalism at USC Annenberg: "With technology empowering everyone with the ability to create and to distribute, I predict — and wish — that in 2012 the new dominating factor will be Credibility. Actually, earned Credibility."

  • Layoffs, Cutbacks Lead To News Deserts

    Tom Stites: "Desertification is on the march, claiming more and more communities as newspapers continue to wither and few Web efforts manage to replace more than a fraction of the original reporting that newspapers have abandoned."

  • Moneyball: Fixing Newspaper Web Sales

    Mel Taylor: "Today's Newspaper industry is like that once great, but now struggling baseball team playing on a new, hyper-competitive field called the Internet. The veteran print team is stuck in a rut using the same, tired strategy that did serve them well for years, but no longer. Today, they get trounced by those with more money and muscle."

  • The Metric For Missed Expectations

    Matthew Shanahan: "Here’s the problem: [Click-through rates don't] take into account audience engagement, not to mention the fact that other advertisers are competing for the click-through on the same page."

  • View More Opinion & Commentary

     

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